The mark consists of the Latin lettering B S in a circle. Between the letters B and S are three Chinese characters written vertically that transliterate to "ZHEN","BEI", and "SHAN".
The non-Latin characters in the mark transliterate to "ZHEN", "BEI", and "SHAN", and this means "precious", "treasure", and "mountain", respectively, in English.
Color is not claimed as a feature of the mark.