35 Promotion, advertising, and marketing of alcoholic beverages through an ambassador program; administration of a consumer membership program for enabling participants to receive product samples and discounts in the field of alcoholic beverages; administration of a brand ambassador marketing program to promote alcoholic beverages; promoting the goods and services of others by providing giveaways; marketing services in the nature of promotion of third-party goods and services by a brand ambassador; providing information about commercial business and commercial information via the global computer network
The mark consists of The stylized letters B, A, and X forming the shape of the letter "X" above the words "BRAND AMBASSADOR" with the word "EXCELLENCE" below. Color is not claimed as a feature of the mark.