The mark consists of The words "Wicked Cool" which are purple, with the depiction of a test-tube serving as the letter "i" in the word Wicked and a paint brush serving as the letter "l" in the word Cool. The test-tube "i" is bubbling with 3 bubbles of the colors orange, blue and green. The words "for Kids" are black. All wording is layered across a lime-green Oval shape which is elongated horizontally.
The color(s) Green, Purple, Black, Orange, Blue is/are claimed as a feature of the mark.