35 Commercial administration of the licensing of the goods and services of others; business assistance, management and administrative services; data processing; compilation and systemization of information into computer databases; computerized file management; business information services provided on-line from a computer database or the internet; commercial information agencies for the provision of business information, including demographic or marketing data; on-line ordering services; procurement services for others; purchasing goods and services for other businesses; provision of interactive websites and databases relating to user ratings, reviews, references, comments and recommendations for commercial or advertising purposes; price analysis; price comparison services; provision, organization, management and administration of consumer loyalty programs to promote travel services; providing user reviews for commercial or advertising purposes; advertising the services of third parties through on-line guides, listings and directories that feature travel experiences, travel destinations, hotels and other temporary accommodation, for commercial purposes; advertising services relating to the travel industry; promotion advertising of travel; advertising in the field of tourism and travel; marketing services in the field of travel; advertising services relating to hotels; administration of frequent flyer programs; consultancy services relating to the administration and management of hotels