The mark consists of two Chinese characters, the stylized words 'HONG FU,' and a letter 'V' with wing-like embellishments, all arranged in a stacked configuration within an enclosed oval shape. Positioned in a curved arc form above the oval are the stylized words 'JIAN KANG JIU SHI HONG FU..
The non-Latin characters in the mark transliterate to HONG FU and this means immense blessing in English.
Color is not claimed as a feature of the mark.
The English translation of JIAN KANG JIU SHI HONG FU in the mark is health is an immense blessing".