The mark consists of a stylized design comprised of an eagle above the word, TEQUILA, in a stylistic font, above the words, HÉROE DE LEÓN, in a larger stylistic font, above the words, GENERAL MURGUÍA, in a smaller stylistic font.
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
Color is not claimed as a feature of the mark.
The English translation of HÉROE DE in the mark is HERO OF.