The mark consists of a black-shaded circle with a white zig-zag inner outline and a red zig-zag outside outline. Inside the black shaded circle arched at the top is "EL NOPALITO" and arched at the bottom is "TORTILLA FACTORY", each in a large white stylized font. Separating "EL NOPALITO" and "TORTILLA FACTORY" are two large red-shaded stars. Within the black-shaded circle is a yellow-shaded circle with a zig-zag border and the words "-ESTABLISHED 1983-" in black stylized font arched at the top of the yellow-shaded circle above a design of a green cactus with black shading and black colored thorns.
EL NOPALITO TORTILLA FACTORY ESTABLISHED ONE NINE EIGHT THREE; EL NOPALITO TORTILLA FACTORY ESTABLISHED NINETEEN EIGHTY THREE; EL NOPALITO TORTILLA FACTORY ESTABLISHED ONE THOUSAND NINE HUNDRED EIGHTY THREE
The color(s) black, white, red, yellow, green is/are claimed as a feature of the mark.
"TORTILLA FACTORY" and "ESTABLISHED 1983"
The English translation of "EL NOPALITO" in the mark is the diminutive form of "nopal" a cactus of the genus Nopalea".
Trademark: 98252144
