The mark consists of the literal element SHIFTit with SHIFT displayed in dark purple capital letters and it in lowercase, purple italicized letters. To the left of the literal element, there is an object similar in appearance to a mobile device, displaying a turquoise and white screen with a white plus symbol in the center, with the entire object bordered by a purple stethoscope which continues downward, then curves right and upwards, with the end of the stethoscope turning into a plug and appearing to plug in to the S of the the literal element, SHIFTit..
SHIFT IT
The color(s) Dark purple, purple, turquoise, and white. is/are claimed as a feature of the mark.