The mark consists of stylized wording "SHAN PIN TANG". Among them, there are three Chinese characters above the wording, a circular seal pattern on the left side of the wording, and five Chinese characters and an auspicious cloud inside the seal.
The non-Latin characters in the mark transliterate to SHAN, PIN, TANG, WENHUA and SHAN, PIN, TANG and this means good, article, palace, culture and good, article, palace in English.
Color is not claimed as a feature of the mark.
The English translation of SHAN PIN TANG in the mark is "good, article, palace".