The mark consists of a circular drawing of a logo which utilizes the concept of traditional Chinese seals. Within the circular shape, it abstractly includes the Chinese characters for part of the brand name: "??" (which translates to "Carmine"). In addition, it integrates the traditional Chinese cloud pattern with the brand's initials "CC": the extensions on the left and right sides represent the two letters C facing each other. The face-to-face Cs and closely connected design also embodies the concept of a 'Covenant'.
CARMINE COVENANT
Color is not claimed as a feature of the mark.
The English translation of "??" in the mark is "CARMINE".