The mark consists of the literal elements "BOSTON'S ALL HEART" in stylized form where the "B" in "BOSTON'S" is made up of two hockey sticks, a basketball and a baseball design, the two letter "O"'s in "BOSTON'S" are basketball designs, both letter "S"'s in "BOSTON'S" have a hockey stick design within them, the letter "T" in "BOSTON'S" has a baseball bat design within it, the letter "N" in "BOSTON'S" has a baseball bat design within it. The "BOSTON'S" wording appears at the top of the mark above the "ALL" wording which appears above a heart design containing a basketball, baseball, football and hockey puck design where the wording "HEART" appears across the football design.
Color is not claimed as a feature of the mark.