The mark consists of a circular design with a black outer circle outlined in red, an orange inner circle outlined in white, and the word "HEFFY'S" in orange and yellow outlined in black appearing across the circle. A red hot dog with an orange bun and orange mustard appears above the word "HEFFY'S", and the words "SINCE 1983" appears above the hot dog in white, and the words "HOT DOGS & MORE" appears in the bottom section of the circle in yellow.
HEFFY'S HOT DOGS AND MORE SINCE NINETEEN EIGHTY THREE; HEFFY'S HOT DOGS AND MORE SINCE ONE THOUSAND NINE HUNDRED EIGHTY THREE; HEFFY'S HOT DOGS AND MORE SINCE ONE NINE EIGHT THREE
The color(s) white, red, black, yellow and orange is/are claimed as a feature of the mark.
"HOT DOGS" and "SINCE 1983"