The mark consists of the stylized letters K104.7 FM in light blue drawn above the words "MORE HITS, BETTER VARIETY" in dark blue; two non-intersecting curvilinear designs in dark blue fading into light blue at one end extend from above to below the word portion of the mark with an open space between them at the bottom.
K ONE HUNDRED FOUR POINT SEVEN FM MORE HITS BETTER VARIETY
K ONE ZERO FOUR POINT SEVEN FM MORE HITS BETTER VARIETY
The color(s) dark blue, light blue is/are claimed as a feature of the mark.