The mark consists of the stylized term "MENINO" depicted in green, light blue, purple, and pink balloon letters with white shading and with a baseball hat on the top right side of the letter "O". The stylized term "FIESTERO" is centered below, where the letter "I" is represented by a pink balloon, and the letter "T" is represented by a yellow table, all of which is above the stylized term STORE in pink letters at the bottom right.
The color(s) green, dark blue, light blue, purple, pink, yellow, and white is/are claimed as a feature of the mark.