The mark consists of the stylized letters "HK" with a dove enveloped within the letters inside two concentric circles to the left of four Chinese characters, and the stylized wording "HENGKANG" below the Chinese characters.
The non-Latin characters in the mark transliterate to "HENG KANG" which has no meaning, and "SHI PIN" and this means "FOOD" in English.
Color is not claimed as a feature of the mark.
The wording HENGKANG has no meaning in a foreign language.
"the two Chinese characters that transliterate into "SHI PIN"