The mark consists of A yellow oval with thin black trim around the perimeter of the oval. Inside the oval, the company name PurCell Bio appears in blue and black text, with the tagline Clean Cell Culture Superior Results in smaller black text underneath the company name. The PurCell portion of the company name is blue, while the rest of the name and the tagline is black. The Pur in PurCell is stylized cursive. A Latin cross separates the words PurCell and Bio. Due to its placement in the oval, the cross also separates the phrases Clean Cell Culture and Superior Results.
The color(s) yellow, blue, black is/are claimed as a feature of the mark.