The mark consists of two concentric half circles made out of side-by-side rectangular shapes, and within the smaller half circle the solid image of a young child with pigtails on each side of their head with a book laid open flat in front of them and their left hand pointer finger resting on the page as if following along with the words of the book, with the stylized words "All-American" directly underneath the child and concentric half circles, and an additional line of the stylized words "Best Cellar" directly under the stylized word "All-American".
ALL AMERICAN BEST SELLER
Color is not claimed as a feature of the mark.