42 Application service provider (ASP) featuring software using artificial intelligence for providing vetted user reviews of beauty products and personalized recommendations of beauty products based on specific attributes, such as skin type, complexion, age range, hair type, and eye color; Consultancy in the field of artificial intelligence technology; Providing a website featuring non-downloadable software using artificial intelligence for providing vetted user reviews of beauty products and personalized recommendations of beauty products based on specific attributes, such as skin type, complexion, age range, hair type, and eye color; Providing on-line non- downloadable software using artificial intelligence for providing vetted user reviews of beauty products and personalized recommendations of beauty products based on specific attributes, such as skin type, complexion, age range, hair type, and eye color; Providing temporary use of on-line non-downloadable cloud computing software using artificial intelligence for providing vetted user reviews of beauty products and personalized recommendations of beauty products based on specific attributes, such as skin type, complexion, age range, hair type, and eye color; Providing temporary use of on-line non-downloadable software and applications using artificial intelligence for providing vetted user reviews of beauty products and personalized recommendations of beauty products based on specific attributes, such as skin type, complexion, age range, hair type, and eye color; Software as a service (SAAS) services featuring software using artificial intelligence for providing vetted user reviews of beauty products and personalized recommendations of beauty products based on specific attributes, such as skin type, complexion, age range, hair type, and eye color.