The mark consists of The mark consists of mark consists of the wording 'Mialo' written in dark grey font 'helvetica , size -50' ( Hex color 777777) under upside down Crescent in shade of brown( Hex color f399e2 ) with 'Trusted Traders' written in shade of brown( Hex color f399e2 ) in font 'helvetica , size -35'..
Color is not claimed as a feature of the mark.