The mark consists of the wording ASAHIMACHI WINE, above which is a shape resembling a shield and having within it the wording "GREAT WINERY" above a triangular bunch of grapes pointing downward, and below which is Japanese writing transliterating to "ASAHIMACHI WINE".
The non-Latin characters in the mark transliterate to "Asahimachi Wine" and this means "Asahimachi Wine" in English.
Color is not claimed as a feature of the mark.
The wording ASAHIMACHI has no meaning in a foreign language.