The mark consists of Upper-case, Sans-serif font, where the word JOYBRU with JOYBR in a dark brown color, and the umlauted Ü of the word is written in an orange color.
The non-Latin characters in the mark transliterate to JOYBRU and this has no meaning in a foreign language.
JOY BRU; JOY BREW
The color(s) dark brown and orange is/are claimed as a feature of the mark.