35 Analyzing and compiling business data, namely, consumer neurobiological, physiological and behavioral data, using a combination of data collection techniques, namely, EEG, fMRI, fNIRS, pupil dilation, heart rate, skin conductance, eye tracking, facial coding and implicit association for business purposes; market research services, namely, conducting consumer testing and consumer tracking behavior research and consumer trend analysis; Marketing and advertising services; Marketing and branding services, namely, providing customized communication programs to obtain consumer insights and develop branding strategies; Branding services, namely, consulting, development, management and marketing of brands for businesses and individuals; brand evaluation services; Brand imagery consulting services; Brand positioning services; Concept and brand development services for corporate clients; Marketing and publicity services, namely, promoting goods, services, brand identity and commercial information of others via print, audio, video, digital and on-line mediums; Advertising consultation for others in the field of interactive marketing; Advertising and marketing consultancy; Consultancy regarding advertising communication strategies; Market research consultation; Consultation services, namely, creative and strategic consultation regarding development and production of marketing campaigns for others