The mark consists of a black and yellow stylized bumblebee with gray wings that are outlined in black and black and white eyes. On the body of the bee is a yellow and blue circle containing the words "BUSY BEE" in yellow and wherein both terms share the single initial letter "B"; also inside the circle is a blue and yellow stylized design of a bee; the letters "EE" in the word "BEE" appear as the bee's eyes.
The colors black, yellow, gray, blue, and white are claimed as a feature of the mark.