The mark consists of the wording "LOS PRIMANOS BBQ RUBS" in stylized font, with "LOS" above "PRIMANOS" above "BBQ RUBS". The wording "LOS" is in black on a red shaded rectangle with two rounded corners, the wording "PRIMANOS" is in white on a black shaded banner, and the wording "BBQ RUBS" is in black. The entire mark is on a gold shaded rectangle outlined by a white inner border and a black outer border.
LOS PRIMANOS BARBECUE RUBS
The colors gold, black, red, and white are claimed as a feature of the mark.
The wording "LOS PRIMANOS" has no meaning in a foreign language.
"BBQ RUBS"