The mark consists of a doubled lined shield with decor on the sides and bottom Inside is the profile of a man face and torso wearing a narrow brimmed hat with a symbol, wearing a jacket suit with top collar and lapels upwards on the bottom inside a banner words Don Luis Cigars topped with a crown with 4 double arches trim of semi circles around each outer arch 3 tier tower in the middle on a base with 2 circles topped by a cross. crown has 3 Fleur-de-Lys on the band and 7 circles in the middle of the band.
Color is not claimed as a feature of the mark.