The mark consists of all capital letters in black, "T", "E", "Q", "U", "I", "L", "A", spelling out the word TEQUILA. Under the word TEQUILA, in larger all capital letters in black, "M", "I", "S", "I", "O", "N", "E", "R", "O", spelling out MISIONERO. The letters "M" and "O" are in larger font size.
Color is not claimed as a feature of the mark.
The English translation of TEQUILA MISIONERO in the mark is Missionary Tequila.
"TEQUILA"