The mark consists of the stylized wording "+ KOOL" written vertically above two rectangles, and above this the stylized wording "COOLER DRINK" written horizontally and above the word "COOLER" appears a crown figure with plus signs on either side of the crown. The letter "I" in "DRINK" is a bottle. Floating bubbles appear to the right of the wording "+KOOL," which is underlined. Several concentric circles, one of which has jagged edges, appear in the upper righthand corner of the mark. A plus sign appears on the right side of the center-most concentric circle. Rectangular bands appear along the sides of the mark.
PLUS COOL COOLER DRINK
Color is not claimed as a feature of the mark.
"DRINK"