The mark consists of The AB Logo is a configuration of a draw logo in combination with Helvetica Neue letter type to be identify with the colors white, black, champagne, gold, and silver. And it is used in ultra thin, thin, light, regular, medium, and Bold typography. The Logo itself can be identify by its rounded forms an A and B intertwined into each other. The drawn logo may be used separately or together with the Auguste Beauty brand name in letters.
The color(s) White, Black, Champagne, Gold, Silver is/are claimed as a feature of the mark.