9 Downloadable computer software for integrating electronic data with real world environments for the purposes of entertainment, education, gaming, communicating, and social networking; Downloadable electronic game software in the nature of video games, computer games, interactive multimedia games, and virtual, augmented, and mixed reality games; Downloadable computer software, downloadable mobile application software, and downloadable computer application software for mobile devices and computers, all for use in enabling computers, video game consoles, handheld video game consoles, tablet computers, mobile devices, and mobile telephones to provide virtual reality, augmented reality, and mixed reality experiences; Downloadable parental control software; Downloadable game software; downloadable computer software that enables users to search for, purchase, download, and launch game software and related updates, modifications, addons, and expansions; downloadable computer software that enables users to organize, schedule, and host online gaming events, tournaments, and play sessions; downloadable computer software that enables users to engage in social networking, host online games and game lobbies, create online avatars, and communicate with one another by text, audio, and video; downloadable computer software for monitoring, storing, and tracking gameplay activity, and displaying reports on related achievements, events, and milestones