The mark consists of the capitalized blue word "CAROLINA" with a drop-capped "C" and with white shine accents on the letters. The letters "AROLINA" are underlined in blue, and the blue capitalized wording "MATTRESS GUILD" is below the underline. To the right of the words is a coat of arms design that has an outer blue border and an inner white border. The coat of arms is separated into four quadrants. The backgrounds of the upper right and lower left quadrants are tan, and the backgrounds of the upper left and lower right quadrants are white. A blue diagonal ribbon extends from the upper left quadrant to the lower right quadrant and contains the white letters "CMG" therein. A blue lion design is in the upper right quadrant, and a blue fleur-de-lis design is in the lower left quadrant. The remainder of the white in the drawing, the background of the entire mark, represents transparent areas only and is not claimed as a feature of the mark.
The color(s) blue, tan, and white is/are claimed as a feature of the mark.
"CAROLINA MATTRESS GUILD"