The mark consists of the wording "SUMKOKA" and abstract pattern in stylized font. The overall color of the logo is pure black. The text is translated from the company's Chinese name "Shangkejia". The outer layer of the pattern is simplified with vines and circles, highlighting the recyclable, biodegradable and eco-friendly characteristics of the product. The inner layer of the pattern uses a simplified image of sugarcane as the main body, which reflecting the product material.
Color is not claimed as a feature of the mark.
The wording SUMKOKA has no meaning in a foreign language.