The mark consists of the wording "BONCOURA" appearing in the center of the mark, the wording "NIPPON-MADE AT CENTURY OF PROGRESS" appearing on the top of the mark, and the wording "GENUINE IDEAL DENIM GUARANTEED QUALITY CRAFTMANSHIP" appearing on the bottom of the mark. To each side of the wording "BONCOURA" is a design element of a lighthouse with light rays beaming out to the center of the mark encasing the wording "BONCOURA". The literal elements "20" and "11" appear on each side of the upper light rays, respectively, and the wordings "TRADE" and "MARK" appear under each side of the lower light rays, respectively. The wording "FAMOUS JEANS WEAR NATIONALLY ADVERTISED" appears between the lighthouses under the lower light rays. An unshaped dashed-line waveform appears near the bottom of the lighthouses extending side to side of the mark. All of the elements above are surrounded by a single rectangle.
The mark was first used in commerce in a different form other than that sought to be registered at least as early as 01/29/2011
NIPPON-MADE AT CENTURY OF PROGRESS TWO ZERO ONE ONE BONCOURA TRADE MARK FAMOUS JEANS WEAR NATIONALLY ADVERTISED GENUINE IDEAL DENIM GUARANTEED QUALITY CRAFTSMANSHIP; NIPPON-MADE AT CENTURY OF PROGRESS TWENTY ELEVEN BONCOURA TRADE MARK FAMOUS JEANS WEAR NATIONALLY ADVERTISED GENUINE IDEAL DENIM GUARANTEED QUALITY CRAFTSMANSHIP; NIPPON-MADE AT CENTURY OF PROGRESS TWO THOUSAND ELEVEN BONCOURA TRADE MARK FAMOUS JEANS WEAR NATIONALLY ADVERTISED GENUINE IDEAL DENIM GUARANTEED QUALITY CRAFTSMANSHIP
Color is not claimed as a feature of the mark.
The wording "BONCOURA" has no meaning in a foreign language.
"NIPPON-MADE AT CENTURY OF PROGRESS", "2011", "TRADE MARK", "FAMOUS JEANS WEAR", "NATIONALLY ADVERTISED", "GENUINE IDEAL DENIM", and "GUARANTEED QUALITY CRAFTSMANSHIP"
The mark was first used anywhere in a different form other than that sought to be registered at least as early as 01/29/2011
Trademark: 98089102
