The mark consists of This logo represents the face of a woman that uprises and is independent. It has the "quesxquemitl" and the "petop" because they are two symbols that identify the region of the Huasteca of San Luis Potosi. The quexquémitl is a garment worn by the women of the Tenek culture in the Huasteca. "The blanket or quexquémitl, which is embroidered in cross stitches, has a large number of symbols with meanings linked to nature. The petop is what the woman with the logo wears on her head.
Color is not claimed as a feature of the mark.
The English translation of quexquémitl; petop; Huasteca of San Luis Potosi in the mark is a garment which has been worn by certain indigenous ethnicities in Mexico since the pre-Hispanic period; a crown made of yarn and liana; a region in Mexico.
Trademark: 98082896
