The mark consists of a rectangle having a red background and yellow border. On the left third is a decorative gold border and gold circles surrounding gold Japanese characters, with the elements all featuring black shadowing. In the center third is the stylized text "MARUSEI BUTTER" in yellow with black shadowing over the words "MADE AT YODA BOKUJO TOKATI HOKKAIDO JAPAN" in black. The wording is surrounded by two single yellow line rectangles, with a filament in the center-sides of the borders. The right third is composed of Japanese characters in yellow with black shadowing over additional Japanese characters in black, again all surrounded by two single line yellow rectangles, with a filament in the center-sides of the borders.
The non-Latin characters in the mark transliterate to "ba ta", "maruseibata" and "yodabokujousei" and this means butter, Marusei butter, and made in Yoda's ranch in English. The non-Latin characters in the mark transliterate to "Marusei" and "Hokkaidou Tokachi" and this has no meaning in a foreign language.
The color(s) red, black, yellow and gold is/are claimed as a feature of the mark.
"BUTTER", "MADE AT", and "HOKKAIDO JAPAN"
Trademark: 98074639
