The mark consists of a combination the words "BBS midwest" in bigger black font with "BESA BRANDS AND SERVICES" in smaller black font below it. To the left of the wording is a leaf design in black, gray, light red, and dark red.
BOTANIC BUSINESS SERVICES MIDWEST BESA BRANDS AND SERVICES
The colors black, gray, light red, and dark red are claimed as a feature of the mark.
"MIDWEST" AND "BRANDS & SERVICES"
The English translation of the word "BESA" in the mark is "KISS".