The mark consists of Logo is printed in Roundy Rainbow font in brown and white. The word "Better" is printed in plain bold brown smaller type, placed above and to the left of the word "Carob." "Better" starts before the C in "Carob" and ends before the R in "Carob." The word "Carob" is printed in larger type in brown with a white shadow oriented to the left with a brown outline.
The color(s) brown and white is/are claimed as a feature of the mark.