The mark consists of black and white Holstein cow upper torso facing right standing in a muscle pose holding a Carolina blue ice cream cup with a red spoon protruding with the previously registered wording from logo Made from Cows in the USA; shirt has rolled up sleeves in denim blue with grey shading; on right arm is a tattoo of a previous registered logo in red, white, blue of a cow with the wording Made from Cows in the USA; the cow is wearing a Carolina blue trucker hat with a previously registered logo of Randy's Homemade Ice Cream.
The color(s) black; white; Carolina blue; denim blue; red; gray shading is/are claimed as a feature of the mark.