The mark consists of Beige circle with black border, with the head of a black dog within the circle, sitting atop a black banner (also within the circle) with white, upper case letters forming the words "Shining Light", both of which sit atop the words "Coffee Co." in black upper case lettering.
The color(s) BLACK, WHITE, BEIGE, DARK BEIGE is/are claimed as a feature of the mark.
"COFFEE"