The mark consists of a stylized chicken revealing the left side of its body. The chicken's head is looking backward to the right with the right eye showing. The chicken is cream with a charcoal outline, a gold comb, gold wattles on its head, and gold feet. Within the body of the chicken is a stylized charcoal and cream illustration of the sky, mountains, and fields.
The color(s) cream (Pantone 9184 C), gold (Pantone 1235 C), and charcoal (Pantone Black 2C) is/are claimed as a feature of the mark.