The mark consists of a word "LUCY's" followed underneath by the text "by", which is followed by a symbol consisting of a open half circle (curved side to the left) with small leaf-like elements extending from the upper end of the open half circle and a small filled half circle (curved side to the right) extending downwards from the upper end of the open half circle, followed by the text "Forever Fresh".
Color is not claimed as a feature of the mark.