Word

SNAP AR

Status

Pending

Status Code

688

Status Date

Tuesday, May 14, 2024

Serial Number

98016240

Mark Type

5

Filing Date

Friday, May 26, 2023

Published for Opposition

Tuesday, March 19, 2024

Trademark Owner History

Snap Inc. - Owner At Publication

Classifications

41 On-line journals, namely, blogs in the field of augmented reality; providing a website featuring blogs and non-downloadable publications in the nature of magazines, journals, emails, newsletters and articles in the field of augmented reality; organizing and hosting social entertainment events in the fields of augmented reality and creating, editing, sharing and sending digital photos, videos, images, emojis, avatars, emoticons, text, audio, and video games; organizing and hosting educational events in the fields of augmented reality and creating, editing, sharing and sending digital photos, videos, images, emojis, avatars, emoticons, text, audio, and video games; education services, namely, providing non-downloadable on-line tutorial sessions, non-downloadable tutorial videos, tutoring, classes, and training courses and workshops, all in the field of creating, editing, sharing, sending, and monetizing augmented reality content, digital photos, videos, images, emojis, avatars, emoticons, text, audio, and video games to others via the global computer network; entertainment services in the nature of providing recognition by way of an awards program to demonstrate excellence in the field of augmented reality software and experiences; entertainment services, namely, incentive award programs designed to reward program participants who demonstrate excellence in the field of augmented reality and to promote the creation of augmented reality software and experiences; augmented reality image, video, and audio content production and editing services; production of augmented reality image recordings, video recordings, and audio recordings; editing of augmented reality image recordings, video recordings, and audio recordings

9 Downloadable computer software, namely, augmented reality software for integrating electronic data with real world environments for the purpose of experiencing, viewing, capturing, recording and editing augmented images, videos, and audio; downloadable computer software for tracking motion in, visualizing, manipulating, viewing, transmitting, and displaying images, video, audio, and data for augmented reality and virtual reality experiences; downloadable computer application software, namely, augmented reality software for creating, editing, sharing and sending digital photos, videos, images, emojis, avatars, emoticons, text, audio, augmented reality content, and video games to others via the global computer network.; Downloadable computer software, namely, augmented reality software for integrating electronic data with real world environments for the purpose of experiencing, viewing, capturing, recording and editing sensory content; Downloadable computer application software for personal computers, mobile phones, portable media players, and handheld computers, namely, software for creating, editing, sharing and sending digital photos, videos, images, emojis, avatars, emoticons, text, audio, augmented reality content, and video games to others via the global computer network; Downloadable electronic publications in the nature of magazines, journals and newsletters in the field of augmented reality; Computer hardware, peripherals, and downloadable software for object recognition, sound recognition, and scanning the environment for augmented reality and virtual reality experiences; Downloadable augmented reality software for mobile phones, personal computers, portable media players, handheld computers, and smart mirrors for integrating electronic data with real world environments for the purpose of virtual try-on of clothing and apparel items; Downloadable augmented reality software for mobile phones, personal computers, portable media players, and handheld computers for integrating electronic data with real world environments for the purpose of creating an online catalog of 3D models of consumer products such as clothing, accessories, footwear, and jewelry; Downloadable augmented reality software for mobile phones, personal computers, portable media players, handheld computers, and smart mirrors for integrating electronic data with real world environments for the purpose of superimposing to-scale renderings of home furnishings, accessories, and consumer products into a real world environment; Downloadable augmented reality software for virtual product try-on experiences; Electronically recorded data on computer media in the field of consumer retail goods sales statistics; Electronic databases in the field of consumer retail goods sales statistics recorded on computer media; Downloadable augmented reality software for use in mobile devices for integrating electronic data with real world environments for virtual product try-on experiences; Downloadable computer software for the marketing, advertising, and promotion of consumer retail goods; Recorded computer application software for mobile phones, namely, software for virtual product try-on experiences; Downloadable computer software for use as an application programming interface (API); Downloadable web computer application for accessing servers and Downloadable network access server operating software; Downloadable computer software using artificial intelligence for machine learning; Downloadable machine learning software for product try-on experiences; Downloadable computer e-commerce software to allow users to perform electronic business transactions via a global computer network; Downloadable computer software and firmware for controlling, configuring, and managing hardware devices and for enabling electronic devices to share data and communicate with each other; Downloadable computer software for adding AR functionality to cameras, video cameras, video recorders, and visual displays; Downloadable computer software for setting up, configuring, and controlling wearable computer hardware and peripherals; Downloadable computer software and software applications for use in uploading, downloading, capturing, editing, storing, accessing, posting, displaying, tagging, distributing, streaming, linking, sharing, transmitting or otherwise providing photos, videos, images, text, electronic media, photographic and video content, digital data, and information via the internet, communication networks, and mobile devices

35 Marketing, advertising, and promotional services using augmented reality computer software for integrating electronic data with real world environments for the purpose of experiencing, viewing, capturing, recording and editing augmented images, videos, audio and sensory content; providing online advertising services for others; dissemination of advertising for others via computer and other communication networks; providing online advertising services for others; dissemination of advertising for others via computer and other communication networks; consumer profiling for commercial or marketing purposes; providing consumer information and advice for consumers in the selection of products and services to buy; coordination of the sale and procurement of freelance and professional services by others via a computer network; business services, namely, connecting individuals with brands and companies for paid opportunities in the fields of software development and augmented reality; business services, namely, connecting individuals with brands and companies for event and media collaboration opportunities; providing online advertising services for others; dissemination of advertising for others via computer and other communication networks.; Organizing business networking events in the fields of software and augmented reality; online retail store services featuring a wide variety of consumer goods of others; promoting the goods and services of others by providing an internet website portal featuring links to the online retail web sites of others; facilitating the exchange and sale of services and products of third parties via computer and communication networks, namely, operating on-line marketplaces for sellers and buyers of goods and services

42 Software-as-a-service (saas) services featuring software for integrating electronic data with real world environments for the purpose of experiencing, viewing, capturing, recording and editing augmented images and augmented videos; Software-as-a-service (saas) services featuring software for integrating electronic data with real world environments for the purpose of allowing consumers to virtually try-on clothing, apparel, accessories, and other wearable goods; Software-as-a-service (saas) services featuring software for integrating electronic data with real world environments for the purpose of allowing consumers to superimpose a to-scale rendering of consumer goods including furniture, accessories, décor, decorations, and housewares into a real world environment; Providing online non-downloadable augmented reality software for mobile phones, personal computers, portable media players, and handheld computers for integrating electronic data with real world environments for the purpose of creating an online catalog of 3D models of consumer products such as clothing, accessories, footwear, and jewelry; Providing online non-downloadable augmented reality software for virtual product try-on experiences; Providing online non-downloadable computer software for the marketing, advertising, and promotion of consumer retail goods; Providing online non-downloadable computer software using artificial intelligence for machine learning; Providing online non-downloadable machine learning software for product try-on experiences; Providing online non-downloadable computer e-commerce software to allow users to perform electronic business transactions via a global computer network; Application service provider (asp) featuring software for integrating electronic data with real world environments for the purpose of experiencing, viewing, capturing, recording and editing augmented images and augmented videos; Computer software development services; Providing temporary use of non-downloadable computer software for the storage of digital assets; Computer programming services for creating videos, games and multiplayer augmented reality experiences; Collaborative computer programming for others in the nature of hackathons; Computer programming services for others for creating augmented reality content; Computer services, namely, creating virtual communities for registered users to participate in discussions and engage in social, online, professional and business networking in the field of augmented reality; Software-as-a-service (saas) services featuring software for integrating electronic data with real world environments for the purpose of viewing, capturing, recording and editing augmented images and augmented videos; Computer programming services for others for creating videos and games

The mark consists of the words "Snap" and "AR" in stylized font with the letter "S" and the word "AR" capitalized. The letters "A" and "R" are connected by an arc reaching from the letter "A" to the letter "R".
Color is not claimed as a feature of the mark.
"AR"

Trademark Events

May 30, 2023

New Application Entered

Jun 28, 2023

New Application Office Supplied Data Entered

Jan 24, 2024

Assigned To Examiner

Jan 30, 2024

Non-Final Action Written

Jan 30, 2024

Non-Final Action E-Mailed

Jan 30, 2024

Notification Of Non-Final Action E-Mailed

Feb 8, 2024

Correspondence Received In Law Office

Feb 8, 2024

Teas/Email Correspondence Entered

Feb 8, 2024

Teas Response To Office Action Received

Feb 14, 2024

Approved For Pub - Principal Register

Feb 28, 2024

Notification Of Notice Of Publication E-Mailed

Feb 28, 2024

Official Gazette Publication Confirmation E-Mailed

Mar 19, 2024

Published For Opposition

Mar 19, 2024

Official Gazette Publication Confirmation E-Mailed

May 14, 2024

Noa E-Mailed - Sou Required From Applicant