Trademark: 97917267
Word
MASTERCARD DIGITAL ENGINE
Status
Pending
Status Code
686
Status Date
Tuesday, February 13, 2024
Serial Number
97917267
Mark Type
4000
Filing Date
Tuesday, May 2, 2023
Published for Opposition
Tuesday, February 13, 2024

Trademark Owner History
Mastercard International Incorporated - Owner At Publication

Classifications
35 Data Management for others, namely, data collection, data privacy protection, data organization, data media activation and data monitoring for use by others in advertising and media campaigns; Digital Marketing services; Business management and business strategy development services; Consumer research; Collection and analysis of market research data to provide marketing strategy and prediction of consumer behavior and market trends; Collection and analysis of social media data for marketing and brand reputation purposes
42 Software as a Service (SaaS) featuring software for use in social media and online marketing; Software as a Service (SaaS) services featuring software for performing social media management, customer tracking and data analysis; Designing, developing and maintenance of a marketing software platform for third parties for marketing and analytics, customer relationship management and business data analysis; Software as a Service (SaaS) featuring software for businesses to interact with consumers through social media channels, to track and analyze communications across social media channels; Providing temporary use of online non-downloadable software to store, manage, track, analyze, and report data in the field of marketing, promotion, sales, customer information, and customer relationship management; Providing temporary use of online non-downloadable software to facilitate communication in the field of advertising, marketing and business services; Electronic data storage; Software as a Service (SaaS) featuring software for the collection, analysis, management, storage, and display of data regarding consumer activity and geographic locations; Software as a Service (SaaS) featuring software for use in marketing and advertising services, including digital media activation, optimization and planning, segmentation and profiles, targeting and attribution, measurement and reporting, predictive modeling, data analytics, and market research
"DIGITAL ENGINE"

Trademark Events
Feb 13, 2024
Official Gazette Publication Confirmation E-Mailed
Feb 13, 2024
Published For Opposition
Jan 24, 2024
Notification Of Notice Of Publication E-Mailed
Jan 5, 2024
Approved For Pub - Principal Register
Dec 21, 2023
Teas/Email Correspondence Entered
Dec 20, 2023
Correspondence Received In Law Office
Dec 20, 2023
Teas Response To Office Action Received
Sep 22, 2023
Notification Of Non-Final Action E-Mailed
Sep 22, 2023
Non-Final Action E-Mailed
Sep 22, 2023
Non-Final Action Written
Sep 5, 2023
Assigned To Examiner
May 31, 2023
New Application Office Supplied Data Entered
May 5, 2023
New Application Entered

Trademark Alertz updated from USPTO on 2030-01-24