35 Retail store services featuring coffee, coffee accessories, food and beverages, beverageware, dishes, containers, clothing and apparel, and merchandise; on-line ordering services featuring coffee, coffee accessories, food and beverages, beverageware, dishes, containers, clothing and apparel, and merchandise; wholesale ordering services in the fields of coffee, coffee accessories, food and beverages, beverageware, dishes, containers, clothing and apparel, and merchandise; wholesale food and beverage distributorship services; online ordering services in the field of restaurant, coffee shop and café take-out and delivery; customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; providing incentive award programs for customers through the issuance and processing of loyalty coupons for frequent customers