The mark consists of the word "SAL'S" above the words "EST. 1977". Above SAL'S appears the image of the State of North Carolina. This is surrounded by a circular border that says "YOUR NEIGHBORHOOD" in the top border and "ITALIAN RESTAURANT" in the bottom border.
SAL'S EST ONE NINE SEVEN SEVEN YOUR NEIGHBORHOOD ITALIAN RESTAURANT; SAL'S EST ONE THOUSAND NINE HUNDRED SEVENTY SEVEN YOUR NEIGHBORHOOD ITALIAN RESTAURANT; SAL'S EST NINETEEN SEVENTY SEVEN YOUR NEIGHBORHOOD ITALIAN RESTAURANT
Color is not claimed as a feature of the mark.