35 contact center workforce management services, namely, personnel management services; all of the foregoing expressly excluding the creative development of marketing and advertising materials, branding, corporate identity, brand positioning, and product promotion; operating on-line marketplace featuring applications for management of contact centers, workforce management and speech recognition and analytics; and automated provision and distribution of information and automated outbound interactions, namely, telemarketing services and promoting the goods and services of others via automated outbound channel communications; all of the foregoing expressly excluding the creative development of marketing and advertising materials, branding, corporate identity, brand positioning, and product promotion