The mark consists of a stylized writing of the words "EL REY DE LAS FRITAS", with "DE LAS" below "REY", and "FRITAS" below "DE LAS", all in blue script lettering with a white shadow and red shadow outlining the lettering. The wording "LA ORIGINAL FRITA CUBANA" in white lettering on a red banner outlined in black directly below "FRITAS". On the top left side before "EL REY" appears an image of a head of a cartoon king in black and white with blue and white eyes, a red tongue, white teeth, black mouth, black hair, a red bow with three white circles on each of the bow ends, and on the king's head a yellow crown with blue circles on the points and green jewels; all over a yellow background.
The color(s) yellow, blue, red, white, black and green is/are claimed as a feature of the mark.
The English translation of "La Original Frita Cubana" and "El Rey De Las Fritas" in the mark is "The Original Cuban Frita" and "The King of the Fritas".
"FRITAS" and "FRITA CUBANA"