9 Downloadable virtual goods, namely, computer programs relating to alcoholic and non-alcoholic beverages, food, clothing, footwear, headgear, eyewear, bags, sports bags, backpacks, umbrellas, parasols, trays, coolers beverage containers, mobile bars, ice buckets, cups, glasses, bottle openers, cases and covers for telephones, smartphones, tablet computers, all for use in online virtual worlds; Downloadable software in the nature of a mobile application software and cloud-based software for virtual reality games and virtual worlds; Virtual reality headsets and glasses; Wearable electronic devices, namely, connected bracelets adapted for use in online virtual worlds; Downloadable digital multimedia files containing illustrations, text, audio files, music and/or videos relating to events, pop culture, sports, art, culture, entertainment, nightlife, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers; Downloadable digital multimedia files containing illustrations, text, audio files, music and/or videos relating to events, pop culture, sports, art, culture, entertainment, nightlife, travel, adventure, music, lifestyle, fashion, beauty, photography, and people, namely, celebrities, athletes, artists, musicians, and photographers authenticated with unauthenticated tokens fungible; Downloadable virtual and augmented reality education and entertainment software featuring alcohol beverages and mixology; Downloadable software in the nature of a mobile application software and cloud-based software for providing a virtual marketplace; Downloadable software in the nature of a mobile application software and cloud-based software for generating cryptographic keys for receiving and spending crypto-assets and downloadable computer software for managing cryptocurrency transactions using blockchain technology; Downloadable computer programs for creating and trading digital collectibles using blockchain-based software technology; Downloadable computer software for enabling the authentication, possession, availability and trading of digital assets; Downloadable software in the nature of a mobile application software and cloud-based software for processing transactions related to crypto-collectibles, non-fungible tokens and other application tokens; Downloadable software in the nature of a mobile application software and cloud-based software for use in e-commerce, storing, sending, receiving, accepting, and transmitting crypto-collectibles, non-fungible tokens and other application tokens; Downloadable software in the nature of a mobile application software and cloud-based software for use in facilitating the buying and selling of rights to digital goods; Downloadable software in the nature of a mobile application software and cloud-based software for managing digital collectibles; Downloadable software in the nature of a mobile application software and cloud-based software for viewing images, videos and content relating to beverages, food, sports, games, music and clothing; Downloadable loyalty cards, incentive cards and rewards cards