The mark consists of The mark consists of a circle enclosing the silhouette of a perch with the image of Applicant's unique fishing lure appearing in profile below the perch's mouth, the words WHITE RIVER appearing above the perch, the word PERCH with the final vertical line in the H being formed by the aforementioned profile view of Applicant's fishing lure, the words POUNDER II appearing under PERCH, the words TACKLE CO. appearing under POUNDER II, and the domain name WWW.WHITERIVERTACKLE.COM appearing at the bottom of the mark underneath and outside of the circle enclosing the other elements of the mark.
WHITE RIVER PERCH POUNDER II TACKLE CO WHITE RIVER TACKL
Color is not claimed as a feature of the mark.