35 Administration of a customer loyalty program which provides access to events and programs; On-line advertising and marketing services; On-line business networking services; On-line professional networking services; On-line retail store services featuring clothing, footwear, headwear, yoga and athletic accessories, yoga equipment, athletic equipment, bags and cosmetics, cases, packs, key chains, charms, books, games, gaming accessories, toys, prints, frames, digital display devices, collectibles, gift cards; Online advertising and marketing services in the field of integrated marketing and digital content creation; Operating on-line marketplaces featuring digital collectibles in the nature of multimedia, image, audio, video, text files containing artwork authenticated by nonfungible tokens (NFTs); Provision of an online marketplace for buyers and sellers of downloadable digital art, images, sound, audio, video, audiovisual and game files authenticated by non-fungible tokens (NFTs); Provision of an online marketplace for buyers and sellers of goods and services