The mark consists of the stylized wording "QIYAN" with two stylized Chinese Characters above them and the underline of the right Chinese character shown as a ray of flame.
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
Color is not claimed as a feature of the mark.
The non-Latin characters in the mark transliterate to Qi Yan and this means vitality cigarette in English.
The English translation of Chinese Characters in the mark is vitality cigarette; The wording QIYAN has no meaning in a foreign language.
"CHINESE CHARACTER PRONOUNCED YAN AND STYLIZED WORDING YAN"